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Routledge Research in Organizational Behavior and Strategy


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Strategy for Sustainable Competitive Advantage: Surviving Declining Demand and China's Global Development

Strategy for Sustainable Competitive Advantage: Surviving Declining Demand and China's Global Development

1st Edition

Ian Chaston
July 27, 2016

Due to the adverse outcomes of the recent global recession and the public deficit crisis in the USA and Europe, Western companies can expect flattening or declining sales in their domestic markets. They will also face growing competition as Chinese firms seek to block the activities of foreign...

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