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Routledge Introductions to Media and Communications


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Photography

Photography

1st Edition

Stephen Bull
December 09, 2009

Photography explores the photograph in the twenty-first century and its importance as a media form. Stephen Bull considers our media-saturated society and the place of photography in everyday life, introducing the theories used to analyse photographs and exploring the impact of digital...

Advertising

Advertising

1st Edition

Iain MacRury
December 19, 2008

Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary...

Brands

Brands

1st Edition

Marcel Danesi
May 15, 2006

Marcel Danesi's outstanding introduction provides a clear guide to brands and brand identity, outlining their historical origins and their increasing centrality in contemporary consumer culture. He introduces: the origins of brands naming and brand image how semiotic theory can be used to...

Internet

Internet

1st Edition

Lorenzo Cantoni, Stefano Tardini
February 23, 2006

From music to gaming, information gathering to eLearning; eCommerce to eGovernment, Lorenzo Cantoni and Stefano Tardini's absorbing introduction considers the internet as a communication technology; the opportunities it affords us, the limitations it imposes and the functions it...

News

News

1st Edition

Jackie Harrison
November 10, 2005

From an author highly knowledgeable in the field, News is a handy and accessible guide that examines the history of news, both as newspapers and radio, and as entertainment and information, and introduces students to the key concepts and issues that surround the news. Using up-to-date case...

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